by Talker » Fri Oct 16, 2020 11:24 am
You're right! When I started ('60's) we knew all the stations by their real names, letters, numbers and the cities they served. The letters sometimes matched the city they served, sometimes not. They were a source of pride to the employees and to an extent, the listeners. In some markets, they were a single station but in others there was competition. Even so, the competition involved the use of call letters and frequencies. I think programmers have gone too far with their station promotion and identification. Using the same name for multiple stations continent-wide doesn't make any sense to me. Where's the singular identity?