Get ready for another round of Internet service price increases.
Shaw Communications has today rolled out Internet 300, around two years after the battle with Telus over 150 Mbps speeds. The basic game plan is to keep increasing the speeds, and the prices for those top tiers. Shaw is limited through technology on the upload side so the 300 plan will have a 20 Mbps cap on the upload. Many users won't care about that. They are consumers. It's not clear whether Telus (so far limited to 150 synchronous) will play the Shaw game. Long term, Telus should be able to do 1 Gbps synchronous but that could be years off.
Shaw looks set to bring its pricing eventually to what people paid for full-service Internet and TV before cord-cutting became a hit on the bottom line. The Internet 300 plan shows regular pricing will be $120 after the promo period expires. Can you say "$150 for $600" say in 2020? Maybe $175 for 1 gig around 2022.