by Mike Cleaver » Fri May 29, 2015 12:32 am
Interesting to note how the CBC, despite facing massive cuts, is taking over the number one listenership spot in many Canadian cities, including de-throning CJOB in Winterpeg for the first time ever.
The rest of radio has become too repetitive, too cookie cutter, too "entertainment news" oriented with little or no local input either than weather or traffic and all playing what is described by some as limited and same sounding "music."
There are no personalities and those that are left are offered limited breaks per hour with no real creative latitude.
People mentioned earlier in this thread are the last holdouts, the four real pros on News 1130, Walsh, Brenn, Bennie and Dettman.
The rest mostly mumble and stumble and drop "g's" from word endings, slur off the sponsor mentions in traffic reports and talk about 'clisions" and other such nonsense.
Music radio is no better despite high priced and formerly famous morning show hosts.
They're just too limited in what they're permitted to do to make any real impact any more.
Most of the real pros have migrated to the internet.
They may not be making much money yet but at least they're interesting and professional without limits being placed on them.
The expansion of the internet into all vehicles will eventually kill traditional radio and television which rapidly has become a vast wasteland of emptiness.
Mike Cleaver Broadcast Services
Engineering, News, Voice work and Consulting
Vancouver, BC, Canada
54 years experience at some of Canada's Premier Broadcasting Stations