Radio in Canada and the U.S.A. - at least for the last 20-25 years - has been about providing the least possible services for the least possible money. All in an attempt to make the greatest possible profit. As a result, the quality of both on-air and spot generation are at their lowest levels in the history of the medium as a commercial enterprise.
Desperation, I submit, is kicking in, and station ownership and management have not the first rat's ass clue as to what to do next.